Transcript Of Video. The Importance For You To Get A Great Consultation
Hi. I’m Lee Boniface and I’m from Impressions Hairdressing. Today’s really quick video is just to share with you the importance of consultation in your visit to the salon, or any salon. Why is consultation so important? Well, the best way to explain it, really is, when you’re making anything, or doing anything, you’ve got to begin with the end in mind. You as a customer may have a thought in your head about what you want from your haircut, color, or any service in the salon. As a hairdresser, we may have a thought and feeling of what we think you need for your hair.
The problem begins, or can become a problem, is when what is in your head isn’t clear to the hairdresser. The experience can be, either you getting a haircut or service you hate, or a haircut or service that you hate but is still really good quality, but it’s the wrong one. Technically, in every way, it’s perfect. It just isn’t what you want. The process of consultation limits this happening. It’s not enough just to turn around to somebody and say, “How would you like your hair cut today?” It’s more a process of questions so that we’re clear about what you want.
If your salon is not doing a consultation, then you are always at risk of not getting the results you want. How do you know if your salon is doing a consultation? Do you feel listened to? Do you feel advised? Do you feel that they understand what you want? If that’s the case, then in some shape or form you are getting a consultation. If you don’t feel listened to, if you don’t feel advised, if you feel nervous about what you’re having done because you don’t feel the hairdresser has listened to you, then I would suggest to you that you have not had a consultation.
Key point number one. Because any hairdressing service is ever performed in any salon, ours or anyone’s, you should always feel that you’ve had a clear and concise consultation. That really does increase your chances of getting an end result that you are happy with. For us at Impressions, the important thing is, if that’s the case, then we’re going to be happy, because you’re going to be a returning customer.
I hope this short video has helped you in the essence of being clear about the importance of consultation. Thanks a lot. Bye for now.